---
title: Scaled.  | Kristin Luck
description: A careful curation of perspectives on growth related articles, podcasts, vlogs, industry tips , tricks and market strategies that matter.
---

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- [Our Approach](https://www.scalehouse.consulting/approach/) 
    - [What We Do](https://www.scalehouse.consulting/what-we-do/)
    - [Who We Serve](https://www.scalehouse.consulting/who-we-serve/)
    - [The Consortium](https://www.scalehouse.consulting/the-consortium/)
- [Testimonials](https://www.scalehouse.consulting/proven-growth-strategies-clients-say/)
- [Team](https://www.scalehouse.consulting/scalehouse-team/)
- Scribblings 
    - [Blog](https://blog.scalehouse.consulting/)
    - [eBooks](https://www.scalehouse.consulting/ebooks/)
    - [Speaking](https://www.scalehouse.consulting/speaking/)
- [Press](https://www.scalehouse.consulting/press/)
- [Contact](https://www.scalehouse.consulting/connect/)

# SCALED.

![](https://blog.scalehouse.consulting/hubfs/SH-scaled-66-blog-1-header-2.jpg) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [November: The Perfect Time to Begin Strategic Planning for 2025](https://blog.scalehouse.consulting/october-the-perfect-time-to-begin-strategic-planning-for-2025)

As we close out the first month of Q4, it's the ideal time to start thinking about your strategic planning—not the plan itself just yet, but the plan...

[Read More](https://blog.scalehouse.consulting/october-the-perfect-time-to-begin-strategic-planning-for-2025)

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![](https://blog.scalehouse.consulting/hubfs/SH-scaled-66-blog-2-header-v2-3-1.jpg) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [The Key Components of a Successful Strategic Plan](https://blog.scalehouse.consulting/the-key-components-of-a-successful-strategic-plan)

[Read More](https://blog.scalehouse.consulting/the-key-components-of-a-successful-strategic-plan)

![](https://blog.scalehouse.consulting/hubfs/SH-scaled-64-blog-2-header-v2.jpg) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [Mastering the Exit: What to Know about Preparing a Company for Sale](https://blog.scalehouse.consulting/what-to-know-about-preparing-a-company-for-sale)

 Without understanding what drives business...

[Read More](https://blog.scalehouse.consulting/what-to-know-about-preparing-a-company-for-sale)

![](https://blog.scalehouse.consulting/hubfs/SH-scaled-63-blog-3-header-2.jpg) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [5 Trends Driving the Future of B2B Sales and Marketing](https://blog.scalehouse.consulting/sales-and-marketing-trends-for-b2b-companies)

 If you’re active on LinkedIn, you’ve likely been...

[Read More](https://blog.scalehouse.consulting/sales-and-marketing-trends-for-b2b-companies)

![](https://blog.scalehouse.consulting/hubfs/SH-scaled-63-blog-2-header-2.jpg) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [5 Market Differentiation Strategies to Stand Out in an Algorithm-Driven World](https://blog.scalehouse.consulting/market-differentiation-strategies-for-b2b-businesses)

 In an era where social media algorithms dominate...

[Read More](https://blog.scalehouse.consulting/market-differentiation-strategies-for-b2b-businesses)

![](https://blog.scalehouse.consulting/hubfs/ScaleHouse-Scaled-61-value-drivers-3-1.jpg) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [What are Value Drivers for M&A and Why are They so Important?](https://blog.scalehouse.consulting/what-are-value-drivers-for-ma-and-why-are-they-so-important)

 When I sold my first company, it happened in a...

[Read More](https://blog.scalehouse.consulting/what-are-value-drivers-for-ma-and-why-are-they-so-important)

![](https://blog.scalehouse.consulting/hubfs/Power%20of%20the%20Portfolio%20Life.png) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [The Power of a Portfolio Career](https://blog.scalehouse.consulting/power-of-portfolio-career)

[Read More](https://blog.scalehouse.consulting/power-of-portfolio-career)

![](https://blog.scalehouse.consulting/hubfs/Embracing%20Slow%20Learning%20A%20Faster%20Path%20to%20Sustainable%20Growth%20-%202.png) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [Embracing Slow Learning: A Faster Path to Sustainable Growth](https://blog.scalehouse.consulting/embracing-slow-learning-for-sustainable-growth)

 The pressure to constantly innovate and adapt can...

[Read More](https://blog.scalehouse.consulting/embracing-slow-learning-for-sustainable-growth)

![](https://blog.scalehouse.consulting/hubfs/ScaleHouse-Scaled-59-Pre-M%26A-optimization-2.jpg) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [Maximizing Business Value: Your Pre-M&A Playbook](https://blog.scalehouse.consulting/maximizing-company-value-your-pre-ma-playbook)

 For entrepreneurs and business owners...

[Read More](https://blog.scalehouse.consulting/maximizing-company-value-your-pre-ma-playbook)

![](https://blog.scalehouse.consulting/hubfs/software-licensing-strategies.jpg) ![](https://blog.scalehouse.consulting/hubfs/blogs/2016/20160808-confession-of-a-serial-storyteller-the-sequel/20160808-confession-of-a-serial-storyteller-the-sequel.jpg) Kristin Luck

## [Unlocking Flexibility with Modern Software Licensing Solutions](https://blog.scalehouse.consulting/unlocking-flexibility-with-modern-software-licensing-solutions)

 As companies struggle with the complexity of...

[Read More](https://blog.scalehouse.consulting/unlocking-flexibility-with-modern-software-licensing-solutions)

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