"I'm so busy!" As summer (for many of us) winds down and conference season and Q4 ramps up, this mantra will echo louder and louder. We trade stories of miles flown, cities visited, sleepless nights counted, deals saved, speeches given. The tally of these items becomes a proxy score for our value as an employee, our stature as a professional. “She must have a very important job,” we think, “she is always so busy!” We’ve come to equate busyness with professional status and we’ve come to equate professional status with self-identity. That combination equates to… burnout.